The Camouflage Chameleon, in its essence, is an archetype of our innate yearning for acceptance and admiration. This character is not about vanity (unlike his cousin the narcissistic Lion) but a deeper, more vulnerable human condition of needing to feel valued and significant. The chameleon’s ever- changing hues reflect our fluctuating self-esteem and the sometimes desperate measures we take to polish our public image to a high shine, all while concealing the routine of our everyday lives. Creating a flawless online persona offers a sense of control, allowing him to be the person he wishes he were. It’s likely he compares himself harshly to others’ feeds, fueling a drive to present himself in the best light, even if deceptive.